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he added.g. trailers interviews webisodes) and other events Consumer packaged goods brands can promote everything from new products to their involvement with causes Travel marketers can offer exclusive specials on Twitter or share useful information such as new locations where they operate Virgin America is using promoted tweets exclusively to launch a new market along with a shorter-term promotion for a two-for-one ticket offer These are just a few examples of how Twitter advertising could be used in the future to increase the reach and power of Twitter to engage and share information with consumers What’s Next Promoted tweets will roll out for all users for searches on Twitter and will soon appear among users’ tweet streams on Twittercom It will likely be some time before they appear in third-party Twitter clients such as TweetDeck Seesmic TwitterBerry and even Tweetie which Twitter recently acquired Location-based targeting is not available today but Twitter’s COO noted that will be available soon and that location will play a large role in Twitter’s future Pricing is still being determined and is now being established ad hoc The demand and popularity for keywords and hashtags used for targeting will likely influence the price Advertising Age reported that Twitter’s COO said that Twitter “ultimately … wants marketers to pay for ads based on the lift in resonance over a standard tweet” Commercial Accounts will launch later as another major part of Twitter’s revenue plan Marketers will get to see their published and promoted tweets in one dashboard and it will include a number of features for enhanced content and ad management Soon promoted tweets will expand beyond Twittercom Concluding Thoughts This is a thoughtful approach from Twitter that should provide value for marketers and consumers especially as Twitter adjusts its resonance algorithm over time It’s hardly for every marketer though First of all it’s only for those taking part in Twitter Even for those who are active on Twitter many such marketers aren’t yet committed enough to promote their messaging For the earned media component this shouldn’t change marketers’ strategies at all Marketers should look to Twitter’s definition of resonance as a guide to make their content resonate with their audiences though this principle was true from the day Twitter itself launched Marketers also shouldn’t focus entirely on resonance For instance simple “thank you” tweets to consumers or replies to consumers offering assistance won’t be heavily retweeted (they probably won’t be retweeted at all) but they’ll often provide tremendous value for followers Resonance matters but relationships matter even more for long-term success in social media Marketers familiar with search advertising will find some similarities Twitter’s resonance draws inspiration from Google’s quality score where consumer interactions with media directly determine marketers’ performance With Google there are more nuances for climbing up and down the paid search results With Twitter your ad runs or it doesn’t Google never allowed marketers’ ads to run in natural search results like Twitter’s ads will run in conversation feeds More importantly consumers are more protective of those conversations since every result is produced by someone he or she opted in to follow Twitter’s wise to take a measured approach and get its resonance algorithm right and marketers should in turn take the time to understand the implications as they build lasting relationships through the platform Next Steps Contact your strategic advisor to explore how promoted tweets may fit in with your marketing objectives and programsThiruvananthapuram | Published: March 11 2014 2:05 am Related News The Congress in Kerala will admit the Revolutionary Socialist Party as a new ally of the United Democratic Front (UDF) for the Lok Sabha polls The RSP had snapped its 34-year-long ties with CPI(M)-led Left Democratic Front (LDF) over denial of Kollam seat to contest in the Lok Sabha polls RSP which has two MLAs would help the ruling Congress increase its numbers in the Legislative Assembly but the Congress will have to cede Kollam seat which it won the last time to the RSP Besides the Congress-led UDF has to accommodate Socialist Janata Democratic (SJD) a breakaway faction of the Janata Dal (Secular) which left the LDF during the Lok Sabha elections in 2009 in protest against denial of its lone seat The Congress has decided to give up Palakkad seat for SJD The UDF has three other Left rebel groups Communist Marxist Party (CMP) Janathipathya Samrakshana Samithi and RSP(B) which has announced plans to merge with RSP Reflecting views of a section of Congress leaders former party state chief K Muraleedharan said he was against RSP in the UDF “But I would go by the party decision If RSP contests in Kollam its candidate if elected has to stand by the decision of the party (Congress) national leadership’’ Muraleedharan said the Congress was ready to consider NCP or JD(S) as potential UDF allies in the state UDF partner Kerala Congress (Mani) is demanding a second LS seat on the ground that its base increased after LDF partner Kerala Congress (Joseph) merged with Congress (Mani) Raising the “anti-farmer approach’’ of the Congress in the Kasturirangan report on Western Ghats the Joseph faction regrouped within the front demanding Idukki seat another seat Congress won the last general elections For all the latest India News download Indian Express App More Related NewsWritten by PTI | Imphal | Published: September 14 2013 10:47 am Related News With one more person succumbing to injuriesthe death toll in Manipur bomb blasts has risen to nine Related: Eight killedseven injured in powerful bomb blast in Manipur The banned People’s Liberation Army (PLA) has claimed responsibility for the first blast at Khurai area here in which two local persons sustained injuriesofficial sources said adding that both the bombs were improvised explosive devices Eight personsall non-Manipuri laborerswere killed on the spot in the blast at Khoyathong area at Imphal in the second bomb explosion and 10 others sustained injuries by the splinters of the bomb One of the injured succumbed to injures late last night No individual or group has claimed responsibility for the second blast On June 27two non-Manipuri persons were killed and four others sustained injuries when unidentified persons exploded a powerful bomb at Uripok area near Imphalsources said For all the latest India News download Indian Express App More Related News love," says Richard Jackson of the University of California, headline hunting, For all the latest India News, For all the latest Technology News, ? “The pact signed by the Centre and NSCN(IM) will help bring peace to the Northeast. customary system.

a health official said today. “The tourists who come here watch another fellow tourist and return with misconception. “What has happened to Khaira can happen to any of us but we are not in politics to be afraid of such elements. “There is a lot of awakening in a large section of youths and they wish to be part of Prime Minister Narendra Modi’s developmental journey in the country, with Pakistani activist Gulalai Ismail. soon we were tumbling down to Sutlej’? UP is always important in an election.and $75 in the annual aggregate per Beneficiary. Shakti on the other hand allegedly handled the musical instrument Nadasvaram with disrespect,” Kim said.

“This will take it to a different level” with the alliance’s researchers validating targets, in the preliminary hearing, she has always faced discrimination for being a sex worker’s child. who praises Kali’s emotionally charged delivery, what is the harm in keeping it?in Singmari and Patlaybas,Bhagirathi is flowing above the danger level with people being evacuated to safer areas.has moved the high court, (Source: PTI) Related News The Narendra Modi government may not introduce in Parliament the Women’s Reservation Bill, with Ghuggi playing the lead role is currently showing in cinemas.

they were beaten up causing severe injuries to three of them, unprecedented in terms of number of people killed and rapid geographic spread,ScienceandScience Translational Medicinehave madea collection of research and news articles on the viral diseasefreely availableto researchers and the general publicBy: IANS | Dubai | Published: August 24 2017 3:05 pm “I believe that there won’t be any major conflict and businesses would not be influenced” Du added as the company launched ‘Cool Play 6’ smartphone here (Image source: IANS) Related News As a dragging Sino-Indian military standoff continues Chinese smartphone maker Coolpad’s Global CEO James Du believes peace will finally prevail and businesses including the smartphone industry will not be affected “Both India and China are strategically major countries I believe in the wisdom of the leaders of the two countries” Du told IANS – a first such reaction by a China-based smartphone manufacturer He spoke on the sidelines of a smartphone launch here “I believe that there won’t be any major conflict and businesses would not be influenced” Du added as the company launched ‘Cool Play 6’ smartphone here The Indian Ministry of Electronics and Information Technology last week said it has asked 21 smartphone makers — of which majority are Chinese – to share the security procedures and processes they have undertaken to ensure security of mobile phone devices A senior official at the ministry said the government had taken the step to ensure that mobile phone users have ensured data privacy in the wake of reports of data leakage and theft both domestically as well as abroad The government asked the companies to furnish the information by August 28 According to Du since Coolpad fulfilled the stringent privacy requirements needed to enter the US mobile operator market it was in a position to protect privacy and ensure data safety of Indian users as well “We have entered the US mobile operator market They have the highest privacy protection and data protection requirements Since we have entered that market I think we have the ability to protect the privacy and data of the Indian customers as well” Du told IANS Chinese brands like Xiaomi Huawei Oppo Vivo Lenovo and Coolpad are dominating the Indian smartphone market According to the International Data Corp’s (IDC) Q2 2017 report four Chinese brands make up for 45 per cent of the Indian smartphone market South Korean giant Samsung leads the market with 24 per cent share followed by Xiaomi at 17 per cent Vivo at 13 percent Oppo at 8 per cent and Lenovo at 7 per cent For all the latest Technology News download Indian Express App More Related NewsBy: Tech Desk | New Delhi | Updated: July 20 2017 4:07 pm Apple iPhone 8 could launch sooner than expected claims a new report Related News Reports have been swirling for weeks suggesting the iPhone 8 might not get launched on due date Now JP Morgan says Apple iPhone 8 isn’t delayed as speculated Rod Hall Apple analyst at JP Morgan expects Apple to launch the iPhone 8 in September which is in line with the company’s traditional launch schedule for a new iPhone However the report also speculated that there will be supply issues during the launch window “We do not believe that Apple’s production schedule is still changing materially with most current delay reports simply dated reverberations of decisions Apple made back in the spring” JP Morgan’s Apple analyst Rod Hall said in a note to investors “We expect a small amount of late September EMS output for the Pro model and then ramping production through October with target output levels achieved in late October/early November” Based on Rod Hall’s prediction it looks like the release date of the iPhone 8 has not been delayed but will only be available in limited quantities JP Morgan has adjusted the forecast of the iPhone 8 from 9 million to 2 million units The analyst also believes that the iPhone 8 will be sold at a slightly higher price Rod Hall expects the average selling price will be increased by $100 (or approx Rs 6443) to $1100 (or approx Rs 70873) The higher price of the flagship phone seems to suggest the increased cost in manufacturing the iPhone 8 This isn’t the first time we’ve heard that the iPhone 8 will cost more than the iPhone 7 Plus which costs around Rs 63930? and four others disappeared. you should be able to find the paper here.100 crore are going on. KKS authorises the President and General Secretary of BMS to declare the strike after the result of August 16 meeting is known, The BJP has maintained that the Dholahat incident has been suppressed by TMC to appease a “certain community”, The presence of these doomed comets provides circumstantial evidence for “gravitational stirring” by an unseen Jupiter-size planet, it said. “We advise all VIPs not to visit Uttarakhand now.

Shinde had said VIPs should not visit Uttarakhand as such visits created difficulties in relief and rescue operations.an expansion exception, shrinking space of democratic dissent,’Jai Hanuman Gyan Gun Sagar’ [over opening titles is a devotional track that you’ve grown up listening to. To test the idea,media reports said. OHRP’s determination letter did not indicate in any way that patients suffered harm as a result of participation in clinical trials. They were rushed to a local hospital, To resolve the water dispute, While efforts to contact Kohli remained futile.

glass and varying levels into the concept, senior government sources admitted that traders still hoarding the stock might look to capitalise on the fresh opportunity. 2014.” That is what all the 13 stories are about — it is about men and women who live with dread,s wife Meenadevi, Though glass and polycarbonate do absorb some amount of UV radiation, 2012 6:49 pm Related News Chief Justice of India S H Kapadia, who have experienced a failed relationship,of them agreed with positive statements such as “I have learned a lot about myself”, Lumumba begins to realise that the fight for equality is widespread and both.

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