Computer History Museum Goes High-Tech

first_imgWhy Tech Companies Need Simpler Terms of Servic… curt hopkins Top Reasons to Go With Managed WordPress Hosting The Computer History Museum debuted its updated version last week. Improvements ran to $19 million and included a permanent space for the institution in Mountain View, California. It also included a push to upload the rest of the museum’s collections and exhibits online by March of this year. The museum focuses on the development of not just computers but computing – including languages, theory and philosophy of computing. The museum has fellows, capturing the most elusive and important material in computing and its ultimate inspiration, the human mind. Fellows include Tim Berners-Lee, Vinton Cerf, Grace Murray Hopper, Steve Wozniak and Linus Torvalds. The physical aspects of the museum illustrate, among other things, the miniaturization of computers, from great, barking, basement-filling things to stamp-sized iPods. Current physical exhibits and events at the museum include the following. Revolution: The First 2,000 Years of Computing on “the history of modern computing, everything from the abacus to the smart phone”Lecture series that features “(l)eading innovators, industry giants, engineers and scientists (sharing) their personal insights and stories about developments and discoveries that have shaped our world”Tours and programs for students and educatorsCurrent online exhibits include the following.The Babbage Engine on the 19th century theoretical mechanical precursor to the electronic computerSelling the Computer on the history of marketing the devices to business and consumers through brochuresPDP-1 Restoration on the restoration of a ground-breaking 1959 computerInternet History on the major milestones in its development from 1962 to 1992The move from spare space at Silicon Graphics’ headquarters to the dedicated 120,000 square foot museum has doubled the exhibit space to 25,000 square feet and allowed the opening of both a gift shop and café.Other sources: New York Times Related Posts center_img Tags:#Real World#web A Web Developer’s New Best Friend is the AI Wai… 8 Best WordPress Hosting Solutions on the Marketlast_img read more

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This Week in Internet of Things: Intel’s $25M IoT Investment, French Intelligent Cities & More

first_imgA Web Developer’s New Best Friend is the AI Wai… Tags:#Internet of Things#web Related Posts Top Reasons to Go With Managed WordPress Hosting The adoption of IPv6 is a key technology in the Internet of Things, because every object connected to the Internet requires at least one IP address. There will be huge demand for Internet addresses and IPv6 is more than capable of handling that.Intel invests $25 Million in Internet of Things ResearchIntel announced this week that it will invest NT$750 million (US$25.8 million) in joint research with Taiwan’s top-ranked university, National Taiwan University. The research project, named Intel-NTU Connected Context Computing Center, will focus on Internet of Things. Specifically it will look at smart sensing, “green sensing” and context analysis.Vida Ilderem Burger, vice president and director of Intel’s integrated platforms research, said thatit’s Intel’s first such center and will probably eventually expand to China. This is significant, because as we noted last week China is well ahead of the U.S. on IoT implementation.The Quantified Self: RunKeeper Emphasizes IoT Platform Fitness-tracker RunKeeperannounced this week that its iPhone app will remain free, after formally being a paid app. Instead of making money from its apps directly, RunKeeper is going to focus on building a platform for exercise and health data. Other companies have already built RunKeeper integration into sensors, ranging from heart rate monitors to sleep monitors and bathroom scales. RunKeeper says it will launch a public API (Application Programming Interface) this year. Running coaches are already selling training programs on the RunKeeper site and power-users can pay for the RunKeeper Elite level of service. For more explanation and context, read Marshall Kirkpatrick’s analysis of RunKeeper.French Intelligent CitiesBruce Sterling, who runs the excellent Spime Watch on his Wired blog, pointed us to a report on “smart city” development in France. The telecoms company France Telecom Orange has been running two smart city pilot projects at Cagne-sur-mer, a city with 40,000 residents located near Nice, and in the Grenoble city center. Reports Louise Joselyn from new Electronics:“At Cagne, the pilot project has involved the deployment of sensors to monitor, measure and even control certain aspects of the city environment, including water metering in public buildings, street lighting control and the environment.[…]So far, the Cagne project has worked well, handling 100 or so sensors. The challenge is to support multiservices simultaneously and to scale to tens of thousands of sensors.” QR Codes Track Ancient Artifacts As we reported earlier this week, the Center for the Studies of Archaeological and Prehistoric Heritage (CEPAP) at the Autonomous University of Barcelona is now using QR codes to ID and track ancient artifacts. The CEPAP team has been testing this process for two years, affixing QR tags on everything from sword blades to bone remains. CEPAP has managed to reduce artifact coding errors to 1% with this process.Sao Paulo Cancer Hospital Uses RFID to Respond to Heart AttacksA report in the RFID Journal this week explained how a Brazilian hospital is making use of RFID in medical emergencies. The system “not only alerts responders in the event of a cardiac arrest, but also tracks response times, thereby providing the clinic with information that it can utilize to improve its response processes.”The RFID implementation has been a success so far and the hospital is planning to extend it to “tracking and managing clinical assets, as well as for environmental monitoring of temperature and humidity in patient care areas, and in hospital refrigerators and freezers used to store tissue samples and medications.”That’s a summary of some Internet of Things highlights from the past week. Feel free to share in the comments other interesting Internet of Things developments that you spotted this week. Every Thursday evening PT we review Internet of Things developments from the past week. Internet of Things is a term for when everyday objects are connected to the Internet. It’s becoming an increasingly relevant trend for the Web and media, so we want to keep you updated with the latest news. Tune in every Thursday evening for our updates.This week’s stories include a big IoT investment by chip maker Intel, two French cities building smart cities, RunKeeper’s platform for exercise and health data, and more. Also we continue the countdown to the Internet address apocalypse!5 More Days Until the Internet Runs Out of IPv4 AddressesAs we noted last week, it’s getting down to the wire for IPv4 Internet addresses. It’s now down to 5 days, according to the Twitter account @ipv4countdown (data sourced from Hurricane Electric). This time next week, it’ll be Armageddon! Well… not really, the Internet will continue to run and most of us won’t notice any difference. For the technically inclined though, the age of IPv6 will have officially arrived. richard macmanus Why Tech Companies Need Simpler Terms of Servic… 8 Best WordPress Hosting Solutions on the Marketlast_img read more

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Northeast Cleans Up Its Heating Oil

first_imgWith a few holdouts, fuel oil dealers in the Northeast U.S. have completed a  transition to ultra-low-sulfur heating oil (ULHO), a move that will bring a variety of environmental and practical benefits to both consumers and the industry. Massachusetts, Maine, and Vermont this year are completing a switch to fuel oil that contains no more than 15 parts per million (ppm) of sulfur, wrapping up a transition that began in 2012 in New York State. The effort now includes every state in the region with the exception of Pennsylvania and Maryland, according to S&P Global. Fuel oil is largely a regional fuel. According to the U.S. Energy Information Administration, 20% of Northeast households heat with fuel oil, representing 80% of U.S. consumers who do. In some states, the percentage of households using oil for heat is much higher. In Maine, for example, two-thirds of all households use oil as their primary source of heat, higher than in any other state, the EIA said.RELATED ARTICLESHeating with Oil or Gas: What’s to Like?What’s the Greenest Option for Home Heating?The Effect of Low Oil Prices on Climate EmissionsWind Energy Is Reducing Greenhouse Gas Emissions In 2016, 3.1 billion gallons of home heating fuel were sold to residential users in the Northeast. The 15 ppm sulfur content is equal to that in ultra-low-sulfur diesel used in some vehicles. Conventional heating oil has a sulfur content of 4,000 ppm. Adoption has been on a state-by-state basis after a multi-state air quality compact called the Mid-Atlantic Northeast Visibility Union embraced the idea a decade ago. Some states lowered limits on sulfur in stages. Massachusetts, for example, went to 500 ppm sulfur in 2014 and didn’t fully adopt ULHO until this year. Maryland and Pennsylvania, the number two consumer in the region, still permit heating oil containing 500 ppm sulfur. The change promises a number of environmental improvements, according to Clean Oil Heat NH, a trade group representing dealers in New Hampshire. They include reduced emissions of nitrogen oxide, sulfur oxide, and particulates, less ground-level ozone smog, and improved air and water quality. Heating equipment will stay cleaner and last longer on a diet of ULHO, the group said, and as a result should operate more efficiently. Movement started to benefit local dealers The change to ULHO began as an effort to make life simpler for local oil retailers rather than as an environmental initiative, according to John Huber, president of the National Oilheat Research Alliance, an industry research group funded by a fee on wholesale oil sales. In a telephone call, Huber said that in 1993 the U.S. Department of Environmental Protection developed low-sulfur requirements for on-road trucks, but opted not to include heating oil in the regulation. That, Huber said, made it impossible for oil dealers to use the same trucks to deliver both diesel for on-road vehicles and home heating oil. If the heating oil were delivered first and the truck refilled with diesel, there would be enough residual sulfur in the tank to contaminate the load of diesel, rendering it unsalable. “There has been a desire on the part of retailers to realign the products so they are the same again,” Huber said. The industry also saw a number of other advantages in the switch. Heating oil with a high sulfur content was causing some degradation in chimneys, and it has a tendency to gum up the heat exchanger in boilers and furnaces. Technicians, already in short supply, had to spend more time taking appliances apart to scrape out the gunk, and the sulfur is thought to lower the efficiency of appliances that burn it — on the order of 1% to 3% per year. Finally, heating oil with lots of sulfur produced sulfuric acid in the secondary heat exchangers in high-efficiency condensing furnaces that were growing increasingly common. Huber said that the specialty steels that manufacturers were forced to use to protect the exchanger from the chemical could add as much as $2,000 to the cost of a single furnace. Costs for consumers are probably a wash ULHO is harder to produce than conventional heating oil, Huber said, because it has a “tighter spec” at the refinery, but it makes the equipment that uses it easier to make. Although Huber cautioned that oil pricing is dynamic throughout the year, and as a result somewhat “not decipherable,” consumers in the end should stand to gain. “So maybe you pay 2 or 3 cents more a gallon to get it,” Huber said, “and you save 4 to 6 cents in higher efficiency appliances in your home. It’s kind of a wash, probably a benefit to the consumer. He’s paying a little more but he’s getting better quality, and he’s probably going to be using a little less.” It isn’t clear why Maryland and Pennsylvania haven’t jumped on the bandwagon. The 500 ppm sulfur heating oil allowed in those states is much cleaner than what used to be on the market, but still a far cry from the 15 ppm oil being used elsewhere in the region. Emails to environmental officials in both states were not answered. However, Ted Harris, the director of marketing for the Pennsylvania Petroleum Association, which represents oil dealers in the state, said by phone that 15 ppm heating oil would become the standard next year, as it will be in Maryland. ULHO is already being marketed in Philadelphia, a major metro area and the largest city in the state. Why Philadelphia and not the rest of the state? “Without going into the full story, there’s just been some legislative matters that have not gotten us to that level,” Harris said. “With that being said, we are on pace to be at 15 ppm by July 1, 2019.”last_img read more

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iPhone 5 Is No Surprise. Can Apple Still Keep A Secret?

first_imgTags:#Apple#web 8 Best WordPress Hosting Solutions on the Market taylor hatmaker Top Reasons to Go With Managed WordPress Hosting Why Tech Companies Need Simpler Terms of Servic…center_img Related Posts A Web Developer’s New Best Friend is the AI Wai… Today Apple announced the iPhone 5 to much fanfare but little surprise. For a company renowned for secrecy, the newest iteration of the iPhone didn’t keep many secrets. Are we witnessing the end of the era of Apple stealth?While Apple’s iPhone 5 launch was no 2010-level meltdown, it left little to the imagination. The company is famous (or notorious, depending on whom you ask) for keeping its upcoming products under wraps, a strategy that historically yields unmatched levels of hype for its press events. Has the secret keeper lost its touch?Well, yes and no. While it’s inevitable that at least some early speculation would pan out in an actual Apple product launch, the iPhone 5 might have been one of the most predictable devices the company has launched to date – not for any preventable lapse in secrecy, per se. The iPhone 4S wasn’t really a next-gen device, adding Siri and boosting some core tech specs, so the media circus has had a bit longer to mull over the iPhone 5’s feature set. And in an hyper-competitive smartphone market defined by quad-core processors and lightning-fast 4G connections, features like 4G and the A6 processor were all but inevitable.Still, some leaks did squirm their way out in the 11th hour (and before). The morning of the iPhone 5 launch event, Apple blog 9to5Mac managed to dig up some URLs that confirmed the day’s launches — on Apple’s own website. In spite of speculation, the extremely last minute nature of the find makes it obvious that this was a slip-up on Apple’s part, revealing that the new device would indeed be called the iPhone 5 (rather than the “new iPhone”), for one thing.Yet not all supposed leaks borne out. The long-circulating rumor of a new “teardrop” design for the iPhone 5, inititally reported by The Verge, never came to pass. The iPhone 5 maintains the boxy exterior of its predecessor, nary a curve in sight. With 1.2 million workers in Apple’s Foxconn component manufacturing source alone, leaks along the supply chain to Asian publications like DigiTimes seem inevitable, but this one proved false.While many rumors panned out with Wednesday’s launch, in the case of the newest iPhone, its was more due to the inevitability of the feature set than any major slip-up or deliberate leak on behalf of the company. And with the iPad Mini still shrouded in mystery, it’s safe to say that Apple hasn’t entirely lost its tight grip on internal information.last_img read more

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Incoming! Microsoft Launching Another Pathetic Smear Campaign Against Google

first_imgTop Reasons to Go With Managed WordPress Hosting The Hand Of Mark Penn?The recent smear campaigns appear to be the work of political pollster Mark Penn, who ran Hillary Clinton’s disastrous 2008 presidential campaign and signed on with Microsoft to bring negative political tactics to the world of tech. The strategy seems to be to keep hammering away on Gmail, hoping that if Microsoft just keeps repeating the same message over and over – that Google is a scary Big Brother spying on everything you do – it will finally sink in and scare people away.That kind of stuff sometimes works in politics. Whether it will work in tech remains to be seen. So far, however, it’s falling short.Gmail has surged to 425 million users, and now has leapt ahead of Microsoft’s Hotmail and Yahoo Mail. Of most concern to Microsoft must be that Gmail has been catching on inside universities and corporations. (ReadWrite and our parent company, Say Media, rely on Gmail.) A Microsoft spokesman confirmed that the campaign was launching tonight.In a statement, Google said, “Advertising keeps Google and many of the websites and services Google offers free of charge. We work hard to make sure that ads are safe, unobtrusive and relevant. No humans read your email or Google Account information in order to show you advertisements or related information. An automated algorithm – similar to that used for features like Priority Inbox or spam filtering – determines which ads are shown.”As I pointed out in my recent article, the risk of what Microsoft is doing is that it could backfire and make Microsoft look nasty and desperate. Instead of whining and running smear campaigns, why not just make better products? Why not just kick Google’s ass in the marketplace?The problem with campaigns like this is that it looks like Microsoft considered that option, realized it was impossible, and went with the negative ads instead.Images by ReadWrite. Why Tech Companies Need Simpler Terms of Servic… Tags:#email#gmail#Google#marketing#Microsoft More recently, Microsoft introduced its “Scroogled” campaign claiming that Google’s search results were skewed by advertising and even created a site, Scroogled.com, to make its case.(See also Scroogled? Microsoft Charges Google With Manipulating Search Results.)These are all part of an ever-more-nutso obsession that Microsoft CEO Steve Ballmer has developed with Google over the past 10 years. As I reported recently, Microsoft has spent millions of dollars lobbying regulators in the U.S. and Europe hoping to land Google in trouble, though so far it hasn’t worked. Get ready for another blast of anti-Google propaganda from Microsoft and its PR maestro Mark Penn. Sources tell me that the Borg is about to launch another broadside against the search giant, this one aimed at Gmail, under the title, “Don’t get Scroogled by Gmail.”Microsoft flacks have been briefing reporters under embargo today. (I wasn’t on the list.) The news will break at 11 p.m. Pacific time Wednesday night.The gist of the scare campaign is that Google is a scary, scary company that reads your private emails in order to send you targeted ads. Even if you don’t use Gmail, if you send email to someone who does, Google goes through those emails to generate advertising revenue too,” Microsoft warns in material sent to reporters. Oh, and Microsoft points out that six class-action lawsuits have been filed against Google over this issue, and asks people to sign a petition “to tell Google to stop going through your personal email messages.”This is basically an ad campaign for Outlook.com, Microsoft’s new mail service. Microsoft points out that Outlook.com doesn’t go through the contents of your email. (Though it’s worth pointing out that Outlook.com does have advertising.)Nothing Better To Do?Microsoft has tried this before. Just about a year ago, the Borg launched a campaign about the “Gmail Man,” featuring a video of a mailman who reads everybody’s private mail:center_img A Web Developer’s New Best Friend is the AI Wai… Related Posts dan lyons 8 Best WordPress Hosting Solutions on the Marketlast_img read more

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I Abused The Family Dog. But It Was A Robot Dog, Which Makes It OK, Right?

first_imgWhy Tech Companies Need Simpler Terms of Servic… Tags:#legal#robotics OK, I didn’t really abuse my robot dog. Although I might, if only to test cultural limits. Would you? It’s just a robot, after all. A gadget. If you spotted animal cruelty, would you react any differently if you discovered it wasn’t really an animal but a robot? How about if it looked and behaved like a real dog — and even whimpered in pain? What if your daughter enjoyed pulling whiskers off the family cat — but it, too, was just a robot? Would that set off any alarms?Kate Darling, a lawyer and Ph.D. candidate in the field of Intellectual Property and Law & Economics at the Swiss Federal Institute of Technology in Zurich, explores such questions in a series of experiments that examine how people interact with “social companion” robots (emphasis added):At first glance, it seems hard to justify differentiating between the legal treatment of a social robot, such as a Pleo dinosaur toy, and a household appliance, such as a toaster. Both are man-made objects that can be purchased on Amazon and used as we please. Yet there is a difference in how we perceive these two artifacts. While toasters are designed to make toast, social robots are designed to act as our companions.(See also: The ReadWrite Q&A with Kate Darling, below.)Robots are all around us. Not Blade Runner-like android robots, of course. Not yet. Today’s robots are used in medicine, to help build our cars, manufacture our smartphones, and in some cases, to clean our floors.Such robots are typically developed for a specific purpose. They look, unsurprisingly, like nothing more than a functional machine. But not all. Some robots look “alive,” like the popular Pleo They are designed as companions. Expect them to get better, more lifelike, more responsive — more like actual companions, in other words.Do these robots deserve legal protection similar to what we now provide pets, for example, or horses? Your initial reaction may be, Of course not. But what if this social robot served as the equivalent of your family dog and someone came along and stole it, abused it and “killed” it? Then posted video on YouTube? (Go ahead — take our poll on the right, then sound off in comments.) A Web Developer’s New Best Friend is the AI Wai… Top Reasons to Go With Managed WordPress Hosting brian s hall Image of adorable Boston Terrier puppy and Pleo doll courtesy of Wikimedia Commons Related Posts Even when we can reliably predict aspects of the future, we seem to often miss out the larger implications of what we create. What do you think? In her 2012 paper, “Extending Legal Rights to Social Robots,” Darling makes it clear why people often find it more troubling to witness or incite violent or abusive acts on a “social robot” as opposed to a more machine-like, functional robot:Studies involving state-of-the-art technology already indicate that humans interact differently with social robots than they do with other objects. Robotic toys, household robots, and personal-care robots that interact with us on a social level generate stronger psychological attachments than we experience with everyday objects. This difference in how we perceive social robots could have legal implications.Rapid advances in robotics, haptic feedback, voice recognition, design, data processing and algorithms are rapidly making highly realistic robot “pets” a reality for many. Nonetheless, that adorable, forever-puppy robot that “bonds” with your children presently has no more legal rights than the power drill hanging on the wall of your garage. I spoke with Darling about social robots, typical human responses to them, and potential legal issues we all might face down the road.ReadWrite: Should we grant rights to social robots?  Kate Darling: That’s really up to society to decide. But there are two reasons it could make sense to give social robots some legal protection beyond the property right of the owner. The first is that if people feel strongly enough about it, for example the way that we feel about protecting certain animals from abuse, we might want the law to reflect that social preference.The second is that we might want to deter types of behavior that could be harmful in other contexts. One theory behind animal rights looks at it not from the viewpoint of the animals’ inherent capacities, but rather from the viewpoint of what it says about ourselves if we’re willing to treat other creatures or things in a certain way.RW: Are there examples of rights you would propose for social robots — robot pets?KD: I would say that analogies to animal abuse laws are helpful — so not “the right to live”, but rather protection from being treated in a way that we associate with unnecessary cruelty. RW: Should such rules be different based upon what the robot is? A robot dog, for example, versus a robot woman.KD: I would rather distinguish between robots that are specifically designed to interact with us socially and be anthropomorphized, as opposed to the many other robots, such as factory robots, that are not meant to engage our emotions.RW: Have any countries (or legal entities) extended legal rights to robots?KD: Not that I know of.RW: Have any countries explicitly restricted legal rights of/to robots?KD: Not that I know of.RW: What might prompt legal action?KD: I think (YouTube videos of animal torture). Even with existing technology and very few use cases, the YouTube comments on videos picturing “torture” of robotic toys and pets are strikingly polarized. A lot of people get upset, or at least feel very uncomfortable watching something that they perceive as life-like get abused, accusing the video makers of horrible cruelty. This reaction is likely to become more common and more extreme with the increasing development of robots that are specifically designed to interact with us socially in a cute and sympathetic way.RW: Have any religious groups promoted or restricted social robot rights?KD: None that I am aware of. I could imagine that some might be opposed, but that really depends on their respective beliefs.RW: Do you expect some societies to act first or differently regarding social robots?KD: Some societies (like Japan and South Korea) seem to accept interaction with robots more easily, which could incentivize a societal push sooner than in other cultures.Clearly, the ethical and legal implications of robots virtually endowed with human qualities can quickly sends many people down the rabbit hole. But society may be forced to grapple with the issue anyway. What if the robot looks not like the family dog, but like a human being? Is anyone harmed if your teenage son uses a fembot to practice sex with? 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How To Be Relevant On Twitter Without The Help Of Influencers

first_imgThe Dos and Don’ts of Brand Awareness Videos Guide to Performing Bulk Email Verification Related Posts muhammad yasin Being relevant on Twitter is a multi-step process and it takes time to gain traction organically. Unlike the immediate exposure you can receive by leveraging an existing influencer, the organic approach can sometimes feel like shouting in the woods. However, once your account finally “pops,” the results can be dramatic. Best of all, you – not the influencer – fully own your brand’s network and can reap the benefits. A Comprehensive Guide to a Content Audit Guest author Muhammad Yasin is the marketing director at HCC Medical Insurance Services and the co-author of Nothing New: An Irreverent History of Storytelling and Social Media.There’s a gold rush going on – online marketers are frantically searching for influencers to share their content through social media platforms like Twitter. The idea is that the influencer’s seal-of-approval can make all the difference in how consumers view a product or piece of content.But influencer endorsements are not the only way to achieve relevance on Twitter:1. Edit Your Content RuthlesslyWith thousands upon thousands of brands to follow on Twitter, why should someone pay attention to your brand instead of the competition? The content you create has to be worthy of their time.Think quality over quantity: instead of posting multiple times a day with content that may not relate to your consumers, make sure that everything you post is interesting to the people who should be following you. This doesn’t mean you should post only once a day, but don’t stretch to meet an arbitrary production number by padding your account with sub-par social shares. Research your target market obsessively and base your content on exactly what they find interesting2. Be On TimeProducing great content also means making sure it is timely. Focus on saying the right thing at the right time. I once had a colleague who wrote an amazing blog post on dog sledding. Problem, it was in the middle of a summer heat wave. I filed away this post, and her accompanying tweets, and waited until December to post them. Staying timely can be as simple as creating a high-level editorial plan mapping out what topics to discuss each week or month.Being timely also means keeping up up with conversation trends. If everyone on Twitter is talking about a hot new TV show, you need to weigh in with related content before they move on to another topic.(See also New ‘Social’ Businesses Want To Know All About You: No Thanks!3. Don’t Be A Stick In The MudYour business is not a bland, faceless entity, and neither are you! Let your Twitter account reflect some personality. At its core, Twitter is about being social. Even people following brands want to feel like they are interacting with a person, not a machine. Engage users and carry on conversations. Develop relationships with followers in the same way that you would nurture a face-to-face business relationship. I reached out to my Twitter network and received a really interesting response: Facebook is Becoming Less Personal and More Pro… Tags:#twitter last_img read more

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Enabling The Mobile-First Enterprise

first_imgGuest author Jesus Rodriguez is the CEO and co-founder of KidoZen.It has taken more than five years, but the first phase of integrating mobile into enterprises is almost over. Enterprise mobility is evolving. The first generation of enterprise mobile solutions focused on the management of mobile devices (MDM), enabling traditional email applications and the occasional custom mobile app. It is time to take the next step. A new generation of mobile technologies is helping enterprises to reimagine entire business processes from a mobile-centric standpoint. This movement is starting to be known in the industry as “the mobile-first enterprise.” This is an attractive concept for most organizations. But, building the mobile-first enterprise is far from an easy endeavor. Based on our experience, this type of transformational movement is a long-term process that requires various foundational components from both the technological and organizational standpoint.What are the elements that can help to enable the mobile-first enterprise? Some of the ideas listed below might help.BYOD Is An Enabler, Not The End GoalThe “bring your own device” movement has become a catalyst to the evolution of enterprise mobility solutions. Empowering employees to use their own tablets and smartphones for work-related activities has become a core characteristic of the modern enterprise.  Related Posts The Rise and Rise of Mobile Payment Technology However, most organizations are still building the required security, management and compliance infrastructure to enable a BYOD environment. To evolve, organizations must realize that BYOD by itself is just a starting point to build the mobile-first enterprise. Not the end result. Enabling mobile-first enterprise applications and business processes that access corporate data from personal devices in a secure and efficient manner is the true end goal of the mobile-first enterprise. Beyond MDMMobile Device Management (MDM) has been at the center of the first generation of enterprise mobile. The ability to manage and secure smartphones/tablets has been seen as a key element of any enterprise mobile infrastructure. Consequently, in recent years, the market is experiencing an explosion on the number of MDM technologies claiming to be the silver bullet to enable an enterprise mobile infrastructure.Managing connected devices is not enough to implement mobile-first enterprise applications. Expanding beyond MDM and focusing on managing the enterprise mobile applications and the corresponding business data in your infrastructure are, arguably, more relevant capabilities to enable the mobile-first enterprise. Contextualizing and Mobilizing Business DataOne of the holy grails of enterprise mobile infrastructure is to enable mobile applications to leverage data hosted in corporate business systems. It may be conceptually trivial, but the process of mobilizing business data can be extremely challenging.In order to enable a mobile-first enterprise experience, organizations need to build the infrastructure to contextualize business data so that it can be effectively consumed on enterprise mobile applications. While technologically challenging, building the infrastructure to effectively mobilize data from corporate systems can drastically simplify the experience of incrementally building enterprise mobile applications. Mobilizing Existing Business ProcessesSome of the most successful organizations are the ones that have been able to redefine existing business processes using a mobile-first approach. In this model, traditional business capabilities – enabled via a desktop experience – will be simplified and redesigned for smartphones or tablets in order to provide an optimal productivity experience. Creating Mobile-First Business ProcessesIn addition, enterprises are starting to create new business processes to enable new business capabilities using a mobile-first paradigm. Mobile point-of-sale (POS) or mobile customer relationship management (CRM) systems are some of the best examples of mobile-first business processes being enabled in today’s enterprises. This type of mobile-centric business capabilities is a key element in the DNA of the mobile-first enterprise and helps organizations achieve greater differentiation and agility in the current mobile economy. Leverage Mobile-First Business AppsThe previous sections have highlighted the importance of building the infrastructure to implement new enterprise mobile apps as an essential element to enable the mobile-first enterprise. Equally important, is for organizations to invest in the infrastructure required to adopt domain-specific mobile business apps available in the marketplace. As the adoption of mobile technologies increases in the enterprise, we are starting to witness a new generation of mobile-first business apps that are redefining both horizontal and vertical business capabilities. Enabling the infrastructure to adopt those new mobile business apps in an efficient, secure approach tailored to your enterprise can improve the journey to the mobile-first enterprise.Images courtesy of Shutterstock. jesus rodriguez What it Takes to Build a Highly Secure FinTech … Why IoT Apps are Eating Device Interfaces Role of Mobile App Analytics In-App Engagement Tags:#BYOD#Consumerization of the Enterprise#smartphones last_img read more

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Grab The Popcorn, It’s Time for LG’s 100-Inch Laser TV

first_imgThis post is sponsored by LG. As a promotional post, it reflects the views of the writer, not ReadWrite’s editors. Enter the LG HECTO, a 100-inch Laser TV with Smart TV enhancements. This front-projection television uses laser-diode lighting to produce full HD 1080p resolution that’s advanced over other flat-screen televisions with LED or incandescent light sources.And no more yelling out “down in front!” when the big game or movie is on. The LG HECTO’s console is optimally located six inches from the base of the screen. That’s an extremely short distance, unlike projection televisions of the past that spread the image from clear across the room. The console’s innovative 13-element lens and concave mirror system also allows for a brilliant image that no one can walk through.The laser diode also increases the light’s lifespan to nearly 25,000 hours, more than a fivefold improvement over other available short-throw projectors. A better projector means not having to constantly replace the projector’s bulb.Another downside of LCD, LED and even plasma screens is the power they consume. A simple projector’s energy output is a fraction of even the best large-panel display. This makes the LG HECTO a viable alternative to a traditional rear-projection television, giving flat-panel HDTVs a run for their money.  To help with picture quality, the LG HECTO comes with a custom 0.8-inch screen designed to deflect ambient light. The screen also includes a black layer to help with all-important black level performance, making it good for even a room with moderate ambient light.To complete the package, the projector houses an ATSC tuner that allows reception of digital television, a 20-watt stereo speaker system, and a variety of connectivity options, including three HDMI ports, two USB hubs, an optical audio output, and an RS-232 interface for connecting to other peripherals.An Interactive ExperienceIn addition to the projector and screen, the LG HECTO includes LG’s Magic Remote, which is a bit of a technology innovation of itself. Of course you can point and click your choices as any remote can do. But the Magic Remote also allows for motion gestures that connects you with on-screen content, information and your favorite social networking sites. With a quick click and a scroll of the navigation wheel, you can also bring up a full QWERTY keyboard. And what’s to watch? Like other LG TVs, the Laser TV includes LG’s Smart TV offering for streaming content from sources such as Netflix, Vudu, YouTube and others. It also has proprietary LG apps, including a Web browser and Smart Share, the company’s system for sharing multimedia content from devices to the big screen.So cancel those dinner plans and get comfortable in front of a 100-inch laser projector experience. You’ll be the envy of all the other home theater systems in town. 4 Keys to a Kid-Safe App This post is sponsored by LG. As a promotional post, it reflects the views of the writer, not ReadWrite’s editors.More and more people seem to be spending time in their man-caves enjoying the fruits of video on-demand and high-definition content. So what better way to catch all the action and relax indoors than with a big-screen television experience that goes wall to wall? While the sweet spot for screen size a few years ago hovered around the 42-inch range, times have changed and bigger is now better. Large display TV technology has improved enough that home-theater audiences have been rewarded with larger viewing areas, better quality pictures, and additional features such as interactive content.Projecting What’s Next Related Posts ReadWrite Sponsorscenter_img 5 Outdoor Activities for Beating Office Burnout Tags:#front-projection TV#laser diode#LG#lg electronics#LG Smart TV#smart TV#sponsored posts#television 9 Books That Make Perfect Gifts for Industry Ex… 12 Unique Gifts for the Hard-to-Shop-for People…last_img read more

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Couple Separations: Strengthening & Resilience

first_img[1] Negrusa, S., Negrusa, B. & Hosek, J. (2013) Gone to war: have deployments increased divorces?. Journal of Population Economics, September. doi: 10.1007/s00148-013-0485-5 By Kimberly Quinn[Flickr, Soul Mates by Dr. Wendy Longo, CC BY-ND 2.0] Retrieved on September 23, 2015As of December 31, 2012 the Department of Defense reported a total 173 thousand military personnel currently stationed overseas. In many overseas assignments, dependents do not accompany the service member.  In addition, it reported 140 thousand service members deployed in  support of Operation New Dawn (Iraq), Operation Iraqi Freedom, and Operation Enduring Freedom (Afghanistan). Since the attacks of September 11, 2001, over 2 million US military personnel have deployed to Iraq and Afghanistan. Early research found deployments had minimal effect on divorce rates, or even helped to decrease divorce risk. In a recently published article, Negrusa and colleagues [1] found the following outcomes related to deployment: Divorce following deployment is consistently high for both prolonged combat and non-combat deploymentsDivorce is 46% higher among military couples where there is a deployment for at least 6 months during their first 3 years of marriage Being married after 9/11 reduced the risk of divorce for those couples in which there was a deployment. Dual career couples (couples in which both members are in the military service) are more vulnerable to divorce.Female service members are more vulnerable to divorce than male service members.Researchers attribute higher risks for couples who marry prior to 9/11 to elevated danger of deployments following 9/11. They theorize that couples who married following the 9/11 attacks were better prepared for the challenges of these deployments than those who married before the conflicts began [1].Application Strategies:Professionals working with military couples can contribute to couple strengthening and family resiliency by promoting awareness of protective factors during times of separation [2]. Professionals can also assist families in meaning making activities by providing an environment where families and military personnel are able to define and explore their experience during each phase of the deployment cycle [2].  Families and service members are particularly vulnerable to the adverse effects of separations when deploying with the National Guard and Reserves, or with a unit other than his/her own, due to reduced community and social support [3]. Directing these and other military couples to services within their respective communities can act as a divorce prevention strategy and promote couple resilience. Furthermore, it is helpful to connect couples to Relationship Enhancement Programs or support groups provided by both  military and civilian communities. [3] Sheppard, S. C., Malatras, J. W., & Israel, A. C. (2010). The impact of deployment on U.S. military families. The American Psychologist, 65(6), 599-609. doi:10.1037/a0020332This post was written by Kimberly Quinn, University of Florida M.Ed./Ed.S. Candidate, 1LT Florida Army National Guard.  She is a member of the MFLN Family Development (FD) team which aims to support the development of professionals working with military families. Find out more about the Military Families Learning Network FD concentration on our website, on Facebook, on Twitter, YouTube, and on LinkedIn. References [2] Weins, T., Boss, P. (2006). Maintaining Family Resiliency Before, During, and After Military Separation. Castro, C. A., Adler, A. B., & Britt, T. W. (2006). Military life: The psychology of serving in peace and combat. (pp. 13-38). Westport, Conn: Praeger Security International, viii, 262 pp.last_img read more

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How to File a Homeowner’s Claim: Part 2

first_imgBy Carol ChurchHomeowners should be sure file soon after the damage as there will be a time limit on the policy as to how long there is to file. When filing, ask how long it will be before an adjuster can come. Also ask what to do as far as repairs being made in the meantime and whether to obtain estimates for major repairs at this time.After the claim is filed, an insurance adjuster will visit the home to assess the damage. When he or she has completed his or her work, there will be more forms to fill out and submit. This is where lists and photo documentation will come in. Homeowners should be sure to keep a record of all phone calls and conversations during this process.If There Is a ProblemHaving serious damage to your home is a stressful situation, and few homeowners want to take the time and effort to go to bat against an insurance company. However, at times this may be well advised. Some may wish to consider hiring an independent adjuster to give a second opinion on the claim. This adjuster is paid by and works for the homeowner and helps ensure that he or she can get a full settlement. Insurance companies have dispute procedures that apply in this situation.Wait for PaymentOnce the homeowner and the insurance company have come to an agreement, a check will be issued. Laws in most states protect the homeowner from delays in payment.If the settlement is large, has been contentious, or there are any concerns, it may be wise to involve a lawyer before signing anything or accepting the payment.In some cases, the insurance company pays the mortgage lender, not the homeowner. This can result in delays and bank fees, but is done for the bank’s protection.Severe DisastersIf damage to the home was caused by a serious and wide-scale natural disaster such as a hurricane, tornado, or major flood, special circumstances may apply. Once a region has been officially declared a disaster area, numerous types of assistance go into effect. For instance, homeowners may be eligible for additional FEMA benefits that can help pay for damage not covered by insurance, or for a place to live while repairs are done. Special tax benefits may also apply. For more information, go online to www.DisasterAssistance.gov or call the toll-free FEMA Helpline at 800-621-3362 (FEMA).Special Circumstances for Military FamiliesWhat if belongings and possessions are damaged by a natural disaster or other problem while a family is in military housing? While some might assume that the military would reimburse for damages like these, this is not the case. It’s crucial to always have rental insurance when living in rented housing, just in case of catastrophic events like these. It’s typically far less expensive than homeowner’s insurance.Another important factor that’s important for service members to know about is vacancy clauses. Many homeowner insurance companies include a statement in their policies that they will not pay out for damages incurred to a home that has been left vacant for more than some certain specific period of time, in order to prevent having to insure vacant and abandoned properties.However, insurance companies do not typically wish to harm deploying service members and may well have a special endorsement available to military members in this case. If it’s likely a home will stay vacant more than 60 days, this is something to look into.  Many insurance companies also offer discounts to service members.Having serious damage to a home is never easy or simple, but insurance does offer protection. At times, the repaired home will even be superior to what existed before.ReferencesHill, T. (2017). How to Make the Most of Your Home Insurance Claim. Retrieved from https://smartasset.com/mortgage/how-to-make-the-most-of-your-home-insurance-claimInsurance Information Institute. (n.d.) How do I file a homeowner’s claim? Retrieved from http://www.iii.org/article/how-do-i-file-a-homeowners-claimLake, R. (2016). How to file a homeowner’s insurance claim. Retrieved from https://smartasset.com/mortgage/how-to-file-a-homeowners-insurance-claimOchalla, B. (2017). When not to file a homeowner’s insurance claim. Retrieved from  https://quotewizard.com/home-insurance/when-not-to-file-a-homeowners-insurance-claimProcter, B. Financial Recovery and Risk Management. Retrieved from http://extension.missouri.edu/publications/DisplayPrinterFriendlyPub.aspx?P=emw1022Waters, J. (2013). When not to file a home insurance claim  Retrieved from http://www.marketwatch.com/story/think-twice-before-filing-home-insurance-claims-2013-10-16last_img read more

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Tips for Shooting with the Blackmagic Pocket Cinema Camera

first_imgBlackmagic Design is shipping the new Pocket Cinema Camera. Here are a few tips for getting started with the innovative cam!Blackmagic is tearing up the pro video camera market, with new cams at incredibly low prices.  In the following video tutorial, CheesyCam got their hands on a new Blackmagic Pocket Cinema Camera and shares a few things to watch out for.A few tips and takeaways from this Pocket Cinema Camera overview:Get fast SD cards.  Slow cards will result in dropped frames or simply not work.Solid state drives provide a good recording alternative over SD cards.Video output is via micro HDMI.Due to the small profile, you may need to step up the body (with cage or platform) for a lens to clear a mount or tripod.There are no audio meters in-camera.You cannot format cards in-camera.Battery can only be charged in-camera.  You will need to purchase an external charger if you want to charge batteries multiple batteries (or out of camera).Get more details on the CheesyCam site!Have you purchased a Pocket Cinema Camera?Share your advice/thoughts in the comments below!last_img read more

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NAB 2017: ARRI Skypanel’s Stellar Firmware Update

first_imgThe ARRI SkyPanel’s Firmware 3.0 update will streamline the setup and workflow of your next shoot.Top image via ARRI.It’s no secret that ARRI’s SkyPanel is one of the most versatile LED lights to hit the market in a while. That being said, with NAB in full blast, ARRI introduces the world to its stellar firmware update appropriately titled “Lighting Effects” — and 9 other great updates. Anybody using the SkyPanel can install this free firmware update. Let’s take a look at the updates.12 Lighting EffectsMy personal favorite of the updates is the 12 Lighting Effects that are now available for the SkyPanel. Some of these include candles, clouds passing, club lights, color chase, cop car, fire, fireworks, light strobe, lightning, paparazzi, pulsing, and television glow.With SkyPanel Lighting Effects users can now choose and manipulate 12 effects without the need for a lighting console or hours of programming. Each effect has several parameters that allow for customization of the effect to fit your needs.High Speed ModeA solution to flicker and roll bar due to changes in shutter speed, the new “High Speed Mode” has been tested up to 25,000 fps and as low as a two-degree shutter angle. This long-awaited update should help anybody shooting in super slo-motion.Source MatchingImage via ARRI.This calibrated light engine essentially reproduces any color, simulating the desired setting or look. This allows users to match exact lighting from previous locations during a reshoot — or save time if you’re in a hurry at a particular location. This update is perfect for anybody looking to shoot any type of real-time effect or scene.SkyPanel Firmware 3.0 takes further advantage of this by including 46 pre-programmed color matches to commonly found light sources such as tungsten, high-pressure sodium vapor, cool white fluorescent and candle. Now it is even easier and faster to match a location light source, by simply selecting it from a list.SkyPanel Web ServerBy simply connecting the SkyPanel to a network via etherCON connecter, you can use any browser to access the SkyPanel web server generated by each setup. Now, you can even adjust settings through your phone or iPad, saving you from touching the panel or moving around on set.sACN ImplementationStreaming ACN (sACN) is fully implemented in SkyPanel Firmware 3.0. This communication standard allows for many modern lighting consoles to communicate directly with the SkyPanel using ethernet-based equipment. The SkyPanel is also smart enough to detect whether it is receiving an Art-Net or sACN signal and will adjust accordingly, with no setting changes.Onboard RGBW ModeSkyPanel users will now be able to switch to RGBW mode and adjust the LED color channels directly from the panel. If that wasn’t good enough, you can now store and save these presets for a later shoot — or if you’re in the habit of making videos in the same location.Frequency SelectionYou can now fine-tune the frequency of the light output to correct slight roll bars or unwanted flickering from shooting at crazy frame rates or shutter speeds. You’ll be able to pick from ten different frequencies that could help with (or eliminate completely) these unwanted lighting “glitches.”More Presets and Preset DMX ChannelSkyPanel Firmware 3.0 sees the addition of eight factory presets and preset selection via a DMX channel. With a new total of 10 factory presets that include popular color temperatures, HSI values and gel colors, it is now faster and easier to select frequently used colors, even after a factory reset.RGBW Calibrated Color SpaceThe RGBW mode allows you to adjust the values of each of the four LED channels. The update features a calibrated RGBW mode that still allows users to tinker with the red, blue, green, or white levels to keep the levels consistent across the panel.Enabled MenuGiven all these features, one of the best inclusions is the Enabled Menu, helping you keep track of all the settings you have currently set up for the SkyPanel. Everything that you just read is now even more accessible with the “Enabled Menu.” You can now review and change any of the settings, all from one easy-to-use menu.Stay tuned for more PremiumBeat coverage on NAB announcements and reveals.last_img read more

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The GH5’s Autofocus: A Disaster or Simply Misunderstood?

first_imgThe GH5 has a problematic autofocus. Or does it? We examine the problem and some solutions.The video autofocus for Panasonic’s GH4 wasn’t great. It was slow, and it would quickly lose focus. Many users of Lumix’s DC-GH series were looking forward to the GH5 to see how the autofocus would perform with updated hardware. Well, it’s turned out to be one of the most controversial features of the camera.Image via B&H.Using auto-focus for narrative work isn’t the norm, and likely won’t be for quite some time — if at all. While the technology is there for pre-programmed sequences like Psyop’s Emerald Paint commercial, ultimately the instinct and experience of a 1st AC will reign supreme. If autofocus isn’t a feature that cinematographers crave, why so much noise about video autofocus in DSLRs and mirrorless cameras?The answer is lone wolf operators, vloggers, and YouTube reviewers. The ability to shoot with a wide aperture in a self-filmed video without the worry of dropping out of focus certainly appeals to a wide range of videographers.The ProblemsThere have been numerous complaints about the GH5’s AF, to the extent that Panasonic, through PhotoJoseph, issued a statement regarding the problem.The autofocus, to put it simply, is temperamental. After hitting record, you’ll find yourself with a camera that auto focuses astronomically, or you’ll have a two-minute video with only a few seconds of focused footage. It entirely depends on your autofocus settings and the camera’s recording settings — and the settings often contradict each other.For example, in the video below from Max Yuryev, based on his extensive testing, it would appear that the best autofocus settings at 1080p for capturing movement would be the following:AF Mode at Custom Multi or 225 pointAF sensitivity at responsive +3Record at 60fps instead of 24fps.For even better AF results, you should record at 4k instead of 1080p. However, when doing so, the AF sensitivity at responsive +3 no longer performs as well as it did at 1080p, and instead, the AF works better at the default sensitivity setting. As you can see, it can quickly become confusing to determine which setting you should work with.Another videographer, Tommy Callaway, has put together a video test of the autofocus, and, well, from his results, it performs pretty well.To get the best results from the GH5 AF, you need to understand that there isn’t one setting for all purposes — as frustrating as that is. The AF type and AF video settings need adjustment for the subject in question.The SettingsFor AF to work properly in video mode, you need to make sure that Continuous AF is switched on, and you can do that by going to Menu > Motion Picture > Continous AF > On.The GH5 has six autofocus modes that you can use.Face/Eye DetectionTracking225-AreaCustom Multi1-AreaPinpointThe Face/Eye Detection mode speaks for itself. However, this does seem to be the mode that GH5 users are most frustrated with. It appears to lose focus more than any other setting. In Tracking mode, you specify the subject to track and keep in focus. In 225-Area, there is a grid of 15×15 focus points that will latch onto moving subjects that take up a large proportion of those points. Custom Multi is similar in that there are 225-Area points, but you select a specific portion of those points as the primary focus point. 1-Area will focus solely on one particular area of the image, and Pinpoint is similar, in that it will concentrate on a very small area.For video, you also have an AF Custom Setting menu. Here, you can adjust the AF Speed, which will dictate how fast your focus moves, and AF Sensitivity, which sets how responsive your AF is. If at -3 Locked On, the AF tries to retain focus on a single subject and will change focus a few seconds after a new object has appeared in the focus window. +3 Responsive will immediately change the focus when the subject moves.Ultimately, the settings are going to depend on what you are filming. From the range of discussion on the web, there doesn’t seem to be a set standard for vlogs or product reviews — or anything for that matter. Even the four videos above all suggest different settings, and for a consumer, that’s just not a great sign. It is going to come down to testing out the AF to see what works well with your filming resolution and frame rate. (Although, I would suggest using the settings from the examples above as a starting point.)As a GH5 owner, even though it has an amazing video mode, I think it’s important to realize that this is a still camera first and foremost, and with that, comes limitations.What are your thoughts on the GH5’s autofocus? Let us know in the comments.last_img read more

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Video Tutorial: 5 Transitions You Should Start Using

first_imgYou’ve got solid video, clean audio, and the perfect color grade. So don’t blow your edit with uninteresting transitions.Snappy transitions are all the rage these days, so I thought I’d show you my five favorites, which you can use without any additional plugins in Premiere Pro.However, the number one thing to realize here is that transitions can enhance your project, but they cannot save your story. Don’t rely only on fancy editing techniques to tell your story; instead, think of how they can merge two scenes or shots in a manner that improves your story rather than standing it for it.My number one rule with shooting is to keep my transitions in mind.  Your transitions should complement your project, not detract from it.So let’s take a look. Flicker CutMy first transition is the flicker cut. It’s easy to pull off, and it creates a strobe effect that ends your first shot and begins your second.My method is to take the last second of my first clip and cut out every other frame. After you’ve made your first section of cuts, follow this process for the first second of your following clip.Light LeakLight leaks are a great way to not only transition between two shots but also build atmosphere. All you need to do is apply a light leak overlay above your two transitioning shots.Whip PanThe whip pan is by far one of my favorite transitions and, like the flicker cut, is really easy to use. All you need is a short, blurry clip wherein the camera has moved quickly in one direction. You then splice 12 – 24 frames of that clip between two others.Parallel ImageryYou can use this technique when editing between two shots with similar imagery or framing. This works very well with fast-paced sequences because your audience isn’t scanning the screen for information.Time RampTime-ramping transitions are a huge hit right now, and (you guessed it) are also super easy to use.Step 1: Take the last second of your first clip and speed it up to 200%.Step 2: Take the first second of your second clip and speed it up 200%.Done.And there you have it. Give these transitions a try on your next project, and see what they can do to support your story.Looking for more video tutorials? Check these out.Video Tutorial: How to Shoot Product Videos on a BudgetHow to Export Illustrator Icons to Use in After Effects and Premiere ProAnimate A ‘Top 10 Countdown’ Screen With After EffectsAnimate Clean Commercial Graphics in Adobe After EffectsHow to Animate a Text Stroke in Adobe After Effectslast_img read more

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What to Consider When Upgrading to the Pocket Cinema 6K

first_imgPocket 4K vs. Pocket 6K? This article discusses the relevancy of both — as well as the price points and specs related to each.Prices are rapidly dropping, panic is running amok, and conspiracies are rife. No, it’s not the next recession; it’s the Pocket 4K community growing frantic over the imminent arrival of the Blackmagic Pocket Cinema Camera 6K. The camera has drawn a lot of excitement and an equal measure of unease. Many Pocket 4K users are wondering if they should upgrade, or if they’ve been cheated out of their 4K investment.While I can’t speak for the entirety of the Pocket 4K community, I do want to evaluate some of the concerns about the Pocket 4K now that the new model has seemingly replaced it (which it hasn’t).(Note: this is not a critique of the Pocket 6K. The specs alone are mind-boggling.)Don’t Undervalue the Pocket 4K’s Resale PriceLook, we’re not going to tell you what to do with your equipment—or how to sell it—but don’t devalue the camera just to get a quick sale. As Grant Petty said in last week’s live-demonstration, there have been a few setbacks with the electrical’s market, which has meant a delay in getting these cameras to retailers. Therefore, you have to consider that the Pocket 4K isn’t readily available to everyone. B&H continually dip in and out of stock, it feels like my UK retailer has never been in stock, and as a result, the camera is still in demand on the aftermarket. And until Blackmagic stops producing this camera, the Pocket 4K is far from obsolete.Looking at recent eBay sales, the Pocket 4K has sold at $150 above the current RRP. However, in the camera’s social media groups, many are offloading this camera for as low as $750. Of course, there are various factors that justify a discounted price—hours used, cosmetic wear, missing original accessories, and so on. But still, so early into the life cycle of the model, there’s no real reason to undercut yourself when stores themselves can’t even fulfill orders.Data and Battery LifeRecently I published a YouTube video titled How Much Does the BMPCC4K Actually Cost? The video breaks down the various factors that contribute to the overall cost of the camera. The 6K model is undoubtedly going to increase the price point, with expanded data storage and power options.At the highest constant bit rate encoding option—3:1—the Pocket 4K clocks in with a storage rate of 135 MB/s. The Pocket 6K, however, will be bringing in 3:1 footage at a colossal 323 MB/s. Roughly, you’re looking at just under 19GB a minute. That 256GB CFast 2.0 card you have suddenly only stores fourteen minutes of footage when shooting at a max constant bit rate. However, I would imagine that with such high resolution, even shooting at 12:1 6K would still bring in favorable shots. And this reels in at 81 MB/s, which would give you sixty-five minutes with 6K recording.Therefore, you have to acknowledge that, along with an extra $1000 for the new camera, you’re more than likely going to be buying more recording media, and more offline storage.(Side note, there are currently no SSD cards on the market that can capture 6K 50fps, as retailer CVP points out in the following video.)One thing does concern me, that’s the 50p data rate. So, if my math is correct, using Blackmagic’s data on the website, 6K 3:1 at 50fps would be 538 MB/s, and QO (their variable bit rate option) could go as high as 805 MB/s a second. Currently, you won’t be able to record that.The fastest CFast 2.0 on the market taps out at around 500 MB/s. And while using the USB-C 3.1 port, you can connect an SSD that can reach 800 MB/s, the Pocket 6K uses a USB-C 3.1 Gen 1 port, which taps out at 625 MB/s.Likewise, if there was one constant issue that appeared in every review and every discussion video when the Pocket 4K first came out, it was the abysmal battery life. Since the release, we have had a firmware update, which increases the longevity of a single LP-E6 battery by fifteen to twenty minutes. However, with the new build, we’re back down to a forty to forty-five minute run time for a single LP-E6. Meaning (and I recommend not using LP-E6s anyway) that you’re going to have to grab a few more to err on the side of caution.How Important Is the “Full Frame” Factor?I would argue that the super 35mm sensor is more of a selling point for this camera than either the EF mount or the 6K resolution. Blackmagic’s Super 35mm (-ish) sensor is closer to 35mm film than the 4K’s MFT sensor; therefore, similar visual attributes, such as focal lengths, will be the same as 35mm film.The issue with crop factor is that for cinema, Super 35mm is a standard. Whereas for stills, which bleed into digital video, full-frame is the standard, and anything smaller yields a crop factor. Meaning a 50mm on one camera may capture images at a focal length equivalent to 67mm on a full-frame sensor. As the photo and video world has seemingly blended into one another and borrowed terms, sometimes principles fall into a gray area of confusion. As with the Pocket 6K, you have a 1.558 crop factor. But again, that’s in comparison to a full-frame stills sensor, when in regards to Super 35mm film, there isn’t a crop factor.That said, many do factor the crop factor as a detriment, and would prefer to be shooting as close to full-frame as possible. If that’s something you want to do, then although the Pocket 4K has a crop factor of 1.89, with the newly released Metabones Speed Booster specifically engineered for the BMPCC4K, you can reduce the crop factor to 1.43 with the Ultra 0.71x model — or with the XL 0.64x version, you can decrease the crop factor even further to 1.29. Therefore, if you want to capture as much of the frame as possible, the Pocket 4K and Metabones Speed Booster combo provide a better option.There are, of course, many benefits to the 6K model. We can’t speak to all of them just yet, as we’ve yet to review the camera, the 6K resolution, the increased FPS, the anamorphic mode, the EF mount, and so on. But these new features don’t suddenly make the Pocket 4K model obsolete. You’re still getting 4K RAW for $1250—or $1000, if you remove the Resolve Studio license—and that, in itself, is crazy when just a decade ago 4K for $4K seemed like a dream.Cover image via Blackmagic.Looking for more articles on film and video gear? Check these out.The Dana Dolly: A Quintessential Cinematic Tool for Filmmakers5 Documentary-Style Lenses for 5 Budgets.How to Mount the Blackmagic Pocket Cinema Camera 4K on the Ronin-MBMPCC4K Tips: The Difference Between Constant Bitrate and Constant QualityAputure Releases the 300D II — with Lantern Attachmentlast_img read more

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What To Do With a Single Hour

first_imgIn a single hour you can:Exercise, meditate, and ensure you are in the right physical and mental state to be productive.Write 500 words. That might be a blog post, a letter to your dream clients, or the start of something big.Make 2 calls to the most important people in your life. Or you can make 6 to 10 calls to contacts who might need you and the value that only you create.Plan your week, making sure that the most important outcomes you need make it on to your calendar.Knock a big chunk out of that project you’ve been meaning to complete.Train someone to do some task that they really own but that you continue to do because you haven’t invested the time to hand it off.Have lunch with someone you need to spend time with or get to know better.Send 6 thank you cards to people on your team, people who have trusted you with work, or people you want to thank for making a difference in your life.Brainstorm your next big project. In an hour you can create the mind map or slide deck to layout that project.Eliminate two boxes of clutter from your life forever, and eliminate the psychic RAM that it takes up inside your mind.Read a couple chapters of a book that you need to study. Or you can read four long form magazine articles. Both will add to your perspective and give you context.Follow up on some of the most important sales opportunities sitting in your pipeline right now.Reflect on the lessons you’ve learned over the past few months and write down how you are going to change things.Sure, you could browse the web or live in your inbox for the next hour. But the results you produce every day, every week, every month, every year, and over the course of your lifetime are determined by the choices you make with what you do with your time. Make big choices in the single hour. Essential Reading! Get my 3rd book: Eat Their Lunch “The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition.” Buy Nowlast_img read more

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Choosing the Right Medium – Episode 76

first_imgEmail is not the right medium for your most important conversations.last_img

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A Drag on Your Success

first_imgYour success depends upon you deciding to be successful, and then having the discipline and focus to do it. It also depends on your guarding against the very things that will obstruct you. You must decide that you will not allow the following be a drag on your success:Poor Mindset: Every result you create starts in your mind first. Your beliefs about something become your truth, whether or not they are true for others. A pessimistic, cynical attitude is a debilitating and disempowering attitude, and one that will prevent you from doing the work you are capable of—and producing the results you want. A positive, optimistic, future-oriented mindset is empowering and produces velocity.Poor Energy: Every result you want to achieve requires time and energy. A lack of energy is a drag on results, as it reduces your capacity to work. Everyone starts the week with 168 hours, but those with the energy produce out sized results. Without the energy, very little gets done. Your energy is a critical variable. It levels the playing field against those with great resources, including those who may be smarter and those who have greater resources. The energy to out-hustle the field produces a competitive advantage and speed to results.Lack of Purpose: Without knowing what you want, and without a burning desire to manifest it in your life, your results will be slow coming. Drifting, with no goal in sight, makes it difficult to decide what to do and when to do it. It leaves you susceptible to distractions and complacency. When you know your purpose, all your actions are designed to help you be more, do more, have more, and contribute more. Purpose eliminates and streamlines.Distractions: Focus is the new currency of success and achievement. If your smart phone gets more attention than your real goals and ambition, you are prioritizing small things in place of much bigger, much more valuable things. This drag on your success is underestimated, as many have traded sitting in front of the television for staring at the tiny screen of infinite distractions. Success is never achieved before the price is paid, and that price is not being paid while you are scrolling. Success audits your actions and knows when you have put in the work.Excuses and Rationalizations: Maybe you weren’t born with a silver spoon in your mouth. Maybe you didn’t’ go to the right college, or maybe you didn’t go to college at all. Maybe your parents split when you were a kid, and maybe you misspent a good part of your youth and got in trouble. The story you tell yourself is either a set of excuses or the reason you are now going to do what you are here for. You chose that frame, and you can choose another one whenever you want to. Excuses and rationalizations will never improve your results or lead to success. Own your story, and then write the next chapter.You are either empowered or not, and that is your choice. If you are empowered then you control your ability to be successful. If you have that control, you can take care not to allow anything to tamper with the mindset you need to achieve the results you want. Essential Reading! Get my 3rd book: Eat Their Lunch “The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition.” Buy Nowlast_img read more

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Taking the Bait

first_imgFrom time to time, your dream client will answer your cold call and ask you to tell them a little about your company and what you do. You will be tempted to respond to that question by answering it, responding to the prompts you were given. You will talk about who you are, your role, and how long you’ve been with the company. And then, having provided that information, you share what your company does. Asked and answered.As soon as you finish speaking, your dream client says something like, “You know, we’re happy with our current partner right now.” The politely thank for the call, and you hang up without an appointment. By taking the bait and answering these questions, you have ensured that you sound just like every other salesperson in your space, confirming that there is no real reason to meet with you.This same thing can happen when you secure an appointment. Your prospective client greets you, invites you into a conference room, and says, “Tell me about your company.” If there is something more interesting than your company, I am not sure what it might be. Even if you have a line that describes how you help your clients, you’re still talking about you, your solution, and your company. A better approach, and one that lets you make a much better pivot to a more meaningful conversation, but still taking the bait.Sales is all about choices, and one choice you might make is to make an effort to control the process.You could recommend that you first spend a little time sharing ideas about the challenges everyone in your dream client’s space is going to need to solve in the next 18 to 24 months. You could ask them to give you feedback on some of the questions that you believe they are going to have to answer with their own management team. You could simply ask to have a conversation about some of the things they find most interesting or pressing now, as a way to frame up what you share with them when you do talk about yourself, your company, and your solutions.Within the first few minutes of a call or meeting, you can give your prospective client an impression of who you are and what level of value you may be able to create for and with them. If you sound like a salesperson from 1997, you are going to be perceived differently than someone who sounds like they’re from 2017. You want to enter conversations as a value creator, a trusted advisor, and a consultative salesperson. Refuse to engage with clients in any way that makes you less than that. Essential Reading! Get my 2nd book: The Lost Art of Closing “In The Lost Art of Closing, Anthony proves that the final commitment can actually be one of the easiest parts of the sales process—if you’ve set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.” Buy Nowlast_img read more

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